This is Graveller
- Graveller
Description
In collaboration with Outdoor Content, I created an energetic brand video for Graveller that puts the gravel biking experience at its core. The video breathes speed, freedom, and connection—with each other and with nature.
Client
Graveller – Organizer of This Is Graveller events.
Objective
To increase brand identity and promote the event to increase ticket sales for the next edition.
Target audience
Adventurous cyclists and outdoor enthusiasts.
Usage
Website and social media campaigns.
Crew
Concept, film & edit: Merijn Yestra.
Concept and production: Elbert Top.
Project stills.
